Recently, I helped a client customize her resume and cover letter to a sustainability/green job description. She got an interview with the CEO. After the interview, the CEO said there had been over 2,000 resumes submitted–and her resume came in number one in terms of matching the job requirements.
Surprisingly, many of my clients aren’t aware of one of the most important tips for effective resume writing: customization. Customizing your resume to a prospective employer’s job description is critical in getting you to the top of the list.
In the Bay Area, the average job posting gets well over 1,000 applications. The only way for companies to handle this avalanche is to filter them using software. The software is programmed to select resumes that have the same experience, skills and industry jargon included in the job description.
The first thing you should customize is the objective at the very top of your resume. The objective should include the job title as well as any pertinent work experience. For example, if the title of the job description is “Marketing Manager,” your objective should read something like: “Marketing Manager with 10 years experience looking for position that will leverage my talents.”
This is the beginning of a series of blog posts on resume tips. So please bookmark this blog and come back for more resume writing tips.
Move up, move on, break out! – Cheers, Nick